big AI capability.
small business care.

every business has a story. we build the tools that help you tell it.

sound familiar?

how we can help.

ā mātou ratonga

01

business systems audits

We find out what's actually slowing you down, no guesswork, just a clear picture, so your next dollar goes where it's needed most.

02

websites and apps

The digital tools your business relies on, keeping everything in one place.

03

automation and AI agents

Let AI handle the boring stuff, so you can focus on the human stuff.

04

AI advisory

The truth about where AI actually helps, and where it's just noise.

our why.

tikanga

We believe everyone should have access to the tools that can propel them and their future generations forward.

Unfortunately, that's not how the world works. Some start ahead. Some start behind. We're here to help close that gap.

Technology can be daunting for some. We believe that if you can't explain something simply, you don't understand it well enough. We've done the technical work, so let us make it simple for you.

Some people are scared of AI. We understand why. We also believe that, used the right way, it's the single biggest lever for opportunity in a generation.

We believe a project isn't finished when it's launched, it's finished when it's cared for. That's why every build here starts with listening instead of a pitch, and why care is a step, not an afterthought.

Four generations of a Māori whānau moving together toward a warm golden light, with koru spirals woven through the scene
responsive website design mockup
data flowing through fiber networks
analytics dashboard visualisation
AI chatbot interface
āporo nui apple mark carved into a river stone
āporo nui apple mark on polished pounamu
āporo nui apple mark carved into whalebone
responsive website design mockup
data flowing through fiber networks
analytics dashboard visualisation
AI chatbot interface
āporo nui apple mark carved into a river stone
āporo nui apple mark on polished pounamu
āporo nui apple mark carved into whalebone

what to expect.

te haerenga

We start with a conversation. Free, no pressure. We listen to what you're trying to do, who you serve, and what's actually getting in the way.

If the picture's already clear, we go straight to a quote. If it's not, that's what an audit is for, a proper look under the hood, so the quote that follows actually means something.

This is where it gets made. Websites, systems, automation, whatever the job needs, built to actually last.

We don't disappear the moment it's live. We make sure it actually fits into how you work, and that you know how to use it.

Ongoing support, when you need it. Things change, and we're still here when they do.

the founder.

te kaiwaihanga

Mafeking Ihimaera, founder of āporo nui
Mafeking Ihimaera, founder

It started with people. I studied psychology, then spent years learning what people actually need, and how to help them get it.

The technical years came next: enterprise data, AI, and analytics. Building end-to-end within Te Ao Māori. Still making sense of complexity, just different tools.

People only do what they've always done, because it's what they've always done. I'm here to show you there's another way.

That's why I started āporo nui.

“AI is any intelligence that isn’t biological.”
— Max Tegmark
let's begin

contact.

whakapā mai

The first conversation is just questions and listening. No pitch, no pressure.